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Ten Lessons From A Maker


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#1 bciskepottery

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Posted 01 February 2014 - 05:50 PM

I posted this yesterday in another thread, but thought it might be able to stand on its own. Tony Clennell posted this link on his blog -- 10 lessons from a maker; worth reading. I'm a bit partial to VI) The more you work in the future, the less competition you will have. But all 10 lessons are spot on.

http://theholbornmag...-hiut-denim-co/

#2 Mark C.

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Posted 01 February 2014 - 06:36 PM

Link does not work for me?

Mark


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#3 JBaymore

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Posted 01 February 2014 - 06:39 PM

Me either.

 

best,

 

.......................john


John Baymore
Immediate Past President; Potters Council
Professor of Ceramics; New Hampshire Insitute of Art

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#4 GEP

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Posted 01 February 2014 - 07:01 PM

Try this link:
http://theholbornmag...-hiut-denim-co/


My favorite part of the article:

"And it’s going to take some old fashioned hard work. Those who want short cuts, who want to be overnight success are going to be in for a bit of disappointment. There is no substitute for the hard work you will have to put in. Doing the work is rights of passage."
Mea Rhee
Good Elephant Pottery
http://www.goodelephant.com

#5 bciskepottery

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Posted 01 February 2014 - 07:05 PM

Mea . . . thanks. Link in OP has been fixed, too.

#6 JBaymore

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Posted 01 February 2014 - 07:23 PM

Try this link:
http://theholbornmag...-hiut-denim-co/


My favorite part of the article:

"And it’s going to take some old fashioned hard work. Those who want short cuts, who want to be overnight success are going to be in for a bit of disappointment. There is no substitute for the hard work you will have to put in. Doing the work is rights of passage."

 

 

Amen!

 

best,

 

..........................john


John Baymore
Immediate Past President; Potters Council
Professor of Ceramics; New Hampshire Insitute of Art

http://www.JohnBaymore.com

#7 High Bridge Pottery

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Posted 01 February 2014 - 07:55 PM

Nice read, some food for thought.



#8 Norm Stuart

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Posted 02 February 2014 - 01:37 AM

I think this is the more important message for ceramicists hoping to sell their work.

 

Quality is what we make.  .   .   .  But it is not how we will sell our jeans. People have desires and dreams and you have to learn how to make your product fit into them.

 

People buy a lifestyle, an image, a purpose, a superiority, part of a small elite club, rejection of the norm. Part of your job will be to understand their desires, and make sure what you make appeals to them.

 

Your customers go to bed each night and dream their dreams. They dream about changing the world, they dream about starting an amazing company, they dream about all sorts of crazy stuff. But they rarely dream about quality.   (nor are they likely to dream of denim or ceramics)

 

Don’t ever compromise on quality. But sell the dream.



#9 JBaymore

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Posted 02 February 2014 - 06:42 PM

It has always about selling the sizzle, not the steak.

 

best,

 

..................john


John Baymore
Immediate Past President; Potters Council
Professor of Ceramics; New Hampshire Insitute of Art

http://www.JohnBaymore.com




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