How do you educate your customers about your work. Do you teach him some simple tricks to use when looking at ware?
Long story short, many years ago I had a customer at my home buying several Communion sets. I had set out 25 sets for him to choose from, and we did some changing around of chalices with the plates to match what he saw in the way of pairs. We were having a discussion of why I paired up chalices and patens, and decoration details etc. when he noticed a paten setting by itself. I had a Paten(plate) set aside that had a beautiful finish with decoration that had come out quite well. He wanted to know why I was not including it in the selection as he thought it was beautiful. I told him it was a reject, and I was going to use it around the house. He pushed the issue, so I held up the plate with fingers supporting it underneath, rapped it with a wooden dowel. I then did the same with one of the ones in the sale. I asked if he noticed a difference, and after an explanation of cracks, and overtones in sound got him to listen closely again. He could then hear the second sound. I then showed him where the crack was, and he said he would have never seen it unless I had pointed it out. I told him, that it may last years, or a few days, but that the crack was a flaw and I could not sell it. Before packing up the 20 sets purchased, he was happy to check each plate and each chalice to see if he could find a crack I had missed-nada.