What's Your Favorite Marketing Book?
Posted 07 January 2014 - 09:31 AM
I'm looking for something that talks about practical, useable info for the small business owner.
Posted 07 January 2014 - 03:55 PM
It may not be strictly about small busines owner, but the marketing book every marketer should read is "Positioning" by Ries and Trout. It may focus your own efforts.
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